The difference in vegetation density in burnt and unburnt Assignment

The difference in vegetation density in burnt and unburnt - Assignment Example In this case, the mean ranks were compared but not the medians. The above table indicate the group with the highest density of plantation, overall; the group with the highest rank. In this regard, the un-burnt area is observed to have the highest density of plantation Basing on the data above, it can be concluded that plantation density in the un-burnt area was not statistically significantly higher than the burnt area(U=2,p=0.4).This implies that further studies need to be done to determine the repeatability of the results in order to confirm if the results are valid. According to literature it is clearly evident that frequent fires might have an impact on the young plants including higher size class (Trollope et al., 1998). The frequency of fire usually determines the length of time the plant is required to recover before the next fire occurs. The slower the rate of recovery, the more likely it is that the composition and structure of the vegetation will be changed, specifically where fires occurs often. Trollope W.S.W., Trollope L.A., Biggs H.C., Piennar D. and Potgieter A.L.F Longterm changes in the woody vegetation of the Kruger National Park, with special reference to the effects of elephants and fire, Koedoe, 41, pp103112.

Rhetorical Analysis Essay Example | Topics and Well Written Essays - 500 words - 8

Rhetorical Analysis - Essay Example The purpose was even to make the White American population feel guilty of their atrocious behavior towards the African American population in order to gain sympathy and motivate them to give equal rights to African Americans. He quite effectively used the persuasion techniques of emotional appeal and credibility to persuade his audience. The speech that was authored and presented by Douglas was quite persuasive for the African American population as well as the White American population because he was a credible actor who really knew the pressing issues faced by the African Americans. He is well qualified to deliver the speech and persuade the audience because he had himself experienced the atrocities that he experienced at the hands of the White Americans. He had experienced the misery of being a slave and was even one of the numerous leaders who led the Abolitionist Movements from the front. His experience provides him the mandate of being a credible speaker and author of the speech in the eyes of the audience. Furthermore his repeated citing of bible and the context in which he was citing the bible portrays him as a person who is knowledgeable. Douglas continued to persuade the audience by appealing to the emotions of the African Americans who were still experiencing atrocities at the hands of the majority of the population of America. He uses various words and phrases to attract the emotions of his audience. For example, he uses the phrases such as â€Å"mournful wail of millions† in order to appeal to the audience’s emotions of sorrow as well as their emotion of begging to be helped (Douglass 1). Furthermore he uses the phrase â€Å"bleeding children† to appeal to the white audience to sympathies with the African Americans who were still suffering and were being treated as slaves (Douglass 1). His aim of using these terms to make the White population feel the pain that is being suffered by the African Americans and to

Business and society. Critically analyze Joel Bakans argument in the Essay

Business and society. Critically analyze Joel Bakans argument in the book The Corporation - Essay Example by corporations include polluting and poisoning the environment, making people work like slaves by extending minimal wages, colluding with non-democratic and corrupt state governments to manipulate things in their way, using mafia to silence the voices of opposition. Bakan goes on to propose a range of reforms that could restore the real power back to the people. In The Corporation, Bakan introduces corporations as the instruments of evil and corruption, which could be tamed and restrained by pursuing a range of reforms. In the Chapter One, Bakan goes on to elaborate on the origins of the corporation in a historical perspective. The essence of Bakan’s argument is that in the hope of developing public infrastructure, the nations like the US and the UK allowed the corporations to own minimum liability while carrying on their work. This power of minimum liability extended to the corporations was further protected by bringing in the laws that supported and protected corporations. At a local level, the state governments and the courts of law supported and created legal instruments that protected corporations, to attract corporate investment. With the passage of time, these corporations evolved into organic concepts that exerted immense and uncontrollable power over the shareholders and the masses. Besides, the separation of ownership and control by extending shares to the shareholders allowed the corporations to carry on their business with much less control and restraint. The limited liability gr anted to the corporation was not only protected by the law, but also flowed out of the immense wealth owned by the corporations. Gradually, corporations evolved into self sustaining entities, which had the power to influence the society, but were independent of the society in their working. In Chapter Two to Five, Bakan unravels the harm caused to the society by the corporations in the form of environmental pollution, exploitation of the labor and manipulation of the laws

Discussion Boar 5-1 Assignment Example | Topics and Well Written Essays - 250 words

Discussion Boar 5-1 - Assignment Example However, group leaders need to demonstrate caution and avoid selecting exercises that can infringe on any member. Properly chosen exercises can make proper and appropriate techniques to help drive a counseling group work towards achieving its desired goals and objectives (Haley, Morina & Brown, 1998). Careless structuring of the exercises can turn be detrimental to the group’s efforts to achieve the set objectives and desired change. Corey’s counseling group is an example of group work that employed structured exercises selected in a careful manner and guided by easy laws. This means that the exercises were optional and members could engage or perform any exercise deemed to be in line with the members’ beliefs and diversity. Employing more exercises in the Corey’s counseling group could lead to particular challenges and inconveniences. Since the group included people from diverse backgrounds, it was easier for the group to appear as breaching beliefs and certain innate differences. More exercise could have worked to expose certain inefficient characters of the members, which they would want to conceal. This would mean underachievement and dissatisfaction of the members with the progress made by the group at the end if its session (Corey, Corey & Corey, 2006). Corey’s counseling seem to have avoided more exercises for fear of breaching principles of diversity that would happen if the exercises demanded exposure of secret information of the members. From the guideline, it is important for group leader to perform thorough screening during the recruitment and initial stage of the group. This can help identify and obtain adequate information on the likes and dislike of the members (Haley, Brown & Morina, 1998). Haley, L. Morina, B. & Brown, S. (1998). Association for Specialists in Group Work: Principles for Diversity-Competent Group Workers. retrieved September 21, 2013 from:

Questions on strategic management Research Paper

Questions on strategic management - Research Paper Example In addition, understanding the business environment through research and other relevant actions ensures identification of strategic factors (Cherunilam 55). This move only makes sure that the international firms will be able to learn more about the business environment. And once they do, it would be easy for them to embrace some changes having the bottom line within the formulation of actual strategic actions. Knowing the business environment is important because this is one appropriate move in order to know the necessary actions the international firms need to initiate. Multiculturalism for instance is a core value that needed to be integrated especially among corporations having business activities in the international setting. 2. Compare and contrast trend extrapolation with the writing of scenarios as techniques. (Support your answer with an example). Trend extrapolation is quantitative in nature. Information can either be represented in a quantitative format or with numerical va lue. Graphs and other quantitative representations can be used for this purpose (Cornish 86). The writing of scenarios on the other hand is qualitative in its form, as this could also turn out historical. Although both trend extrapolation and writing scenarios are techniques that could turn out historical in nature, for they involve the need to look into past events or data. However, they vary in their actual presentation for it would be easy to interpret data transformed into information presented in graphical forms. For example, understanding the past trend of sales generated by a certain product offering could be both implemented through trend extrapolation and writing scenarios techniques. Both are actually capable of presenting the necessary and relevant information. However, for the convenience of using and interpreting information, there is a good way to find it more possible with trend extrapolation. On the other hand, trend extrapolation may be complex enough as this techni que unlike the writing scenarios, requires mathematical implementation. Trend extrapolation may be complex, for it would also require the right number of data in order for the obtained information to be statistically relevant. 3. How might a firm’s management decide whether it should continue to invest in familiar technology or in new but untested technology? What factors might encourage or discourage such a shift? (Support your answer with an example). There are many factors associated with making this decision, but one of them include efficiency. Firms are looking forward to efficient output in order to maximize opportunity and to generate revenue and eventually profit. The next consideration is productivity. Productive output today requires the use of technology, in order to hit the required volume of production necessary to help the entire business operation to continue operate. On the other hand, there is also a need to achieve competitive advantage so there is also a ne ed to consider whether to embrace new but untested technology or remain with the most familiar one. There are familiar technologies nowadays that could continue to provide firms with the achievement of the above mentioned factors at a higher remarkable cost saving. So for this reason, a company would be able to choose

Sexual Harassment Paper Essay Example for Free

Sexual Harassment Paper Essay Define sexual harassment as the term is used legally. â€Å"Unwelcome sexual advances, requests for sexual favors, and other verbal or physical conduct of a sexual nature that tends to create a hostile or offensive work environment.† (sexual harassment. (n.d.) Wests Encyclopedia of American Law, edition 2. (2008). Sexual harassment comes in several different forms from words to touching to gestures something that is present from one person to another person sexually that is not wanted by the other person. This normally makes one person feel uncomfortable in the workplace causing an employee to not feel comfortable at work which all employees have the right to feel comfortable and safe in the workplace. Explain how sexual harassment differs from gender discrimination. Sexual harassment is the act of sexual advances from one person or group of people to another person or group of people whereas gender discrimination is when a person is not afforded the same opportunities as another solely based on the gender male or female. Gender discrimination is unlawful and protected under the Title VII of the Civil Rights Act of 1964, â€Å"It shall be an unlawful employment practice for an employer -(1) to fail or refuse to hire or to discharge any individual, or otherwise to discriminate against any individual with respect to his compensation, terms, conditions, or privileges of employment, because of such individual’s race, color, religion, sex, or national origin; or† (Title VII of the Civil Rights Act of 1964 SEC. 2000e-2. [Section 703]) Provide the legal definition of quid pro quo (also known as vicarious liability) sexual harassment. Provide one example of a behavior which could be found to be quid pro quo sexual harassment. According to The U.S. Equal Employment Opportunity Commission, â€Å"EEOCs Guidelines define two kinds of sexual harassment: quid pro quo, in which submission to or rejection of [unwelcome sexual] conduct by an individual is used as the basis for employment decisions affecting such individual,( The U.S. Equal Employment Opportunity Commission N-915.048 1/12/90) An example of this would be when a person sexually harassment another employee but the employee that is  receiving the sexual harassment does not do anything about it when they allow this to happen where as another employee would not allow and this employee is then promoted to a better position due to allowing the sexual harassment to go on this person was granted special rewards for allowing the sexual harassment or even acting on the sexual harassment to be promoted, this can also work the opposite way as well say the employee that was sexually harassed file a complaint confronts the person doing the sexual harassment then this person is not promoted or given a raise that is due based on them not allowing the sexual harassment to continue. Provide the legal definition of hostile environment sexual harassment. Provide one example of a behavior which could be found to be hostile environment sexual harassment. The 2nd kind of sexual harassment defines by The U.S. Equal Employment Op portunity Commission is hostile environment, in which unwelcome sexual conduct unreasonably interfer[es] with an individuals job performance or creates an intimidating, hostile or offensive working environment. ,( The U.S. Equal Employment Opportunity Commission N-915.048 1/12/90) In the hostile environment the person receiving the sexual harassment feels they must allow this to continue and/or comply with the sexual requests all to keep the job they have and/or to continue to receive raises and promotions, even though the employee does not want to do this they have the feeling of pressure and fell they have no other options. List the factors which contribute to a determination of whether behavior is sexual harassment. 1.The victimized employee alleging sexual harassment must be a member of a protected class—that is, a man or a woman. 2.The complaint must be gender related—for example, a female must assert that there would have been no harassment if she were not a woman. 3.The employee must not have consented to the sexual advances or participated in the hostile work environment. 4.The harassment must be based on sex. 5.The conduct complained of must have had a deleterious effect on the employee’s job. 6.The harassment must have occurred during the scope of employment. (Moran 2011 pg 276.). The 1st factors is speaks to the person needs to be in a protected the class the protected classes are man and woman. The 2nd factor needs to show that gender played a factor had the person not been that gender then it would not of been sexual. The 3rd needs to show that the person receiving the ha rassment did not agree to the sexual harassment. The 4th needs to show  that the harassment is sexual in nature. The 5th needs to show that sexual harassment affected the insured job in some way. The 6th will need to show that sexual harassment took play while the insured was employed with the employer. Explain what situations are considered severe or pervasive and why these terms are important. â€Å"se†¢vere adjective \sÉ™-ˈvir\: very bad, serious, or unpleasant : causing a lot of physical pain or suffering : very harsh† (Severe. (n.d.). Merriam-Webster.com) â€Å"per†¢va†¢sive adjective \pÉ™r-ˈvÄ -siv, -ziv\ : existing in every part of something : spreading to all parts of something† (Pervasive. (n.d.). Merriam-Webster.com) Some situations that are considered severe and pervasive are touching, joking, commenting, distribution of sexual materials, (Moran 2011) when the items are not warranted and it is asked to stop†¦. Both of these terms are important together to make the determination if the situation meets the minimum to be determined as sexual harassment. Give the main legal reason why every company should have a valid written policy against sexual harassment (besides the fact it is the right thing to do.) The main legal reason is so that it is clearly spelled out in black and white for all employees to see so that at no point can anyone ever say they were not aware of the policy or the rules that guide this policy. The employer needs to put all the steps clearly stated as it rest for the employer to make all attempts that this does not happen. Case Analysis: I have chosen case BURLINGTON INDUSTRIES, INC. v. ELLERTH to discuss here. The facts: Kimberly Ellerth was an employee at Burlington Industries where she was employed for 15 months as a salesperson. Ted Slowik was a mid-level manager over Ellerth with authority to hire and promote with approval from high management. Ellerth alleges that Slowik subjected her to sexual harassment with repeated boorish and offensive remarks with remarks as threats towards less advancement. Ellerth had never reported any incidents prior to filing suit and did receive 1 promotion during her employment as Burlington. The issue: The issues are since it was never reported can Burlington be held liable for something they were not aware of and could Ellerth claim be categorized as quid pro quo harassment and should a claim he vicarious liability or negligence. The decision: It was determined that Ellerth has only a hostile work environment claim as the threats from Slowik were never carried out. An employer is negligent, and therefore subject to liability under  §219(2)(b), if it knew or should have known about sexual harassment and failed to stop it. Negligence sets a minimum standard for Title VII liability; but Ellerth seeks to invoke the more stringent standard of vicarious liability. Section 219(2)(d) makes an employer vicariously liable for sexual harassment by an employee who uses apparent authority (the apparent authority standard), or who was â€Å"aided in accomplishing the tort by the existence of the agency relation† (the aided in the agency relation standard). Given the Court’s explanation that the labels quid pro quo and hostile work environment are not controlling for employer-liability purposes, Ellerth should have an adequate opportunity on remand to prove she has a claim which would result in vicarious liability. Althou gh she has not alleged she suffered a tangible employment action at Slowik’s hands, which would deprive Burlington of the affirmative defense, this is not dispositive. In light of the Court’s decision, Burlington is still subject to vicarious liability for Slowik’s activity, but should have an opportunity to assert and prove the affirmative defense. I {agree or disagree} with the court’s decision because†¦ I agree with the court’s decision due to Ellerth not reporting the incidents. I also agree since no actions were taken by Slowik on the threats made but since I Slowik was n a position of management over others Burlinton does have some responsibility for placing this person in a position of authority. Appendix A good sexual harassment policy will include the following sections, and I have also explained why those sections should be included. A good sexual harassment policy should include the following Statement that shows the employer is trying to combat and prevent sexual harassment from happing in the work place. An explanation of sexual harassment, outline some issues, use explanations, try to paint a clear picture what is wrong. Outline the Employers Responsibilities under This Policy make it clear what the employer will due when this brought up including termination. Outline the steps/process to include mediation, grievances, EEO processes and who can be notified of this issue also list some people in upper management so an employee does not feel they have to tell local management if it involves local management. Demonstrate that it is the employee’s responsibility to reports these event even if they don’t involve them. Provide additional resources regarding sexual harassment and work to reiterate that all actions taken within this policy are confidential. References sexual harassment. (n.d.) Wests Encyclopedia of American Law, edition 2. (2008). Retrieved February 16 2014 from http://legal-dictionary.thefreedictionary.com/sexual+harassment Title VII of the Civil Rights Act of 1964 U.S. Equal Employment Opportunity Commission Retrieved February 16 2014 from http://www.eeoc.gov/laws/statutes/titlevii.cfm The U.S. Equal Employment Opportunity Commission N-915.048 1/12/90) Retrieved February 6 2014 from http://www.eeoc.gov/policy/docs/sexualfavor.html The U.S. Equal Employment Opportunity Commission N-915.048 1/12/90) Retrieved February 6 2014 from http://www.eeoc.gov/policy/docs/sexualfavor.html Employment Law for DeVry University [VitalSouce bookshelf version]. Retrieved from http://devry.vitalsource.com/books/9781256431671/id/ch11lev1sec1 Severe. (n.d.). Merriam-Webster.com. Retrieved February 16, 2014, from http://www.merriam-webster.com/dictionary/severe Pervasive. (n.d.). Merriam-Webster.com. Retrieved February 16, 2014, from http://www.merria m-webster.com/dictionary/pervasive

Nikes Entry into China

Nikes Entry into China China is one of the major fastest growing markets in the world and the most popular markets for foreign entrants. One of todays major business challenges requiring logistics insight is the dramatic growth in international sourcing, mainly to low cost countries such as China and Malaysia (David J.Closs, 2005). IBM Global Business Services reported that low cost country helps raise revenue. Most of the companys CEOs are looking for revenue growth by reduce costs to maintain or expand profit margins. Obviously, cost is one of the factors that all companies that desire to reduce. After a company study of future sourcing, Nike had chosen China as one of the long-term most low-cost suppliers. By quoting Nike Inc. Cain.com said that labour costs accounted for a huge share of the prices of the companys shoes and had to be kept below 24 per cent of prices to stay competitive. Since, Nike is the leading sports brand in China. In 1981, Nike started production in China. However, for a company like Nike that has a reputation of making the best products for their customers, they have to take in other factors such as quality. Its one reason why they did not choose countries such as Africa to be their supplier. In addition, one factor that China has to offer is labor capability to make quality goods for Nike. Furthermore, China was also chosen because the domestic market size. Mark Parker, who is the President and CEO of Nike stated that Nike is a growth company and China is being one of their most important sourcing markets and also swiftly becoming their second biggest consumer market in the world. About one of every three pairs of Nike shoes they sell in the world is made in China. Similarity, Nike was taken these advantages to tap into the large market it offers. In others word, China was also taking the opportunities to capturing the market in China which will help stiffen the companys foundation in its industry. The fact of lowering cost is to achieve profit maximization. Production in a first world country would increase cost and lead to reduce profit. China as a second world country for the foreseeable future is also the reason why Nike chose to enter into China. 2.0 Analysis 2.1 Advantage gained by Nike for entering China When Nike first entered the international market through China, they gained many benefits. This is because China is a low-cost country, so NIKE has no involvement in the manufacturing of its products and all of its production has been outsourced mainly to manufacturers. For example, Goodbaby Group, Chinas top manufacturer and retailer of baby care products, has announced an online retail partnership with the Nike Inc as part of its efforts so that they able to win more brand recognition (China Daily, 2012). Nike has been working with manufacturers in China for about 20 years. The employees and factories produce a lot of Nikes most highest-performance athletic products. One of the most fundamental impacts Nike have is to create positive, systemic change in their global supply chain, and for the industry as a whole. The deep brand and supply chain footprints in China create distinctive opportunities for Nike while it continues to help influence and gain from Chinas success. The achievement in China is built regarding the deep connections with Chinas Nike-branded footwear and athletes. According to Barney Jopson (2012), the apparel and equipment product are produced by nearly 700 contract manufacturers worldwide, and employing almost 800,000 employees. China represents the largest sourcing country for Nike, with roughly 180 contract manufacturers employing more than 210,000 workers (Barney Jopson, 2012). China is the major sourcing market for Nike, which producing around 35 percent of footwear and also an important sourcing market for Nike apparel and equipment. Besides this, the company engages in public discourse and policy formation in China by sharing their experiences. First is the legal protection of employees that went into effect in January 2008, for the aim of strengthening legal protection for Chinas employees. Nike supports the regulatory environment that strengthens legal protections for employees and promotes well-mannered working conditions throughout the supply chain and this helps to prevent discrimination. Second is the international trade. Since Chinas World Trade Organization (WTO) entry in year 2001, Nike has worked to ensure that trade disputes between China and its trading partners are settled and negotiated i n a manner consistent with international norms. For example, trade disputes over apparel and footwear and equipment with Chinas main trading partners in United States. According to a survey by the American Chamber of Commerce, three United States companies say their China operations are profitable while most say their margins are higher in China than other places in the world. Nike not only supported the development of Chinese football, it also concerned about the development of youngsters by launching a series of activity called I have a dream in August 2002, a large scale of youth sports. Since Nike established in China in the early of 1980, it gained several early entry timing of foreign direct investment, which includes new markets, distribution channels, segmentations, and lack of strong competition. Nike first launched their products in China and this gave the company to monopoly in market through different distribution channels. At that period, not much company are providing the same areas of business, therefore Nike did not faced much competitors. Other than this, the company also gained advantage related in products, such as new product, material supply, new product positioning, and brand loyalty. China continues toÂÂ  beÂÂ  aÂÂ  veryÂÂ  viableÂÂ  resource when dealing with overall trade and labour markets around the world. Nike now has more than 7,000 retail stores in China and the company plans to expand their distribution to second andÂÂ  third-tierÂÂ  cities. 2.2 Shortcomings of entering China It is very difficult for Nike to control all the quality products around the world. Nike has involved in a serious of quality scandals in China. Many products had been recall due to low quality and some products have been caused injury to consumers in China. According to Ni and Hu (2012) say that Shanghai quality authorities have been found out three sample pairs of Nike shoes do not meet the standards and in 2011, women sports shoes had thinner soles than required. According to Ni and Hu (2012), Bureau prohibited Nike continues produces the shoes and later asks for recall all the shoes which do not meet the quality standard, but the shoe still available at Zhabei outlet of RT-Mart on October 10. However, the shoes were then pulled off the shelves. In 2011 September, Beijing had fine Nike Zoom Hyperdunk due to deceptive advertising and low quality, (Ni and Hu, 2012). Nike has been fined US $779,416 for selling sneakers had only one air cushion in each shoe at a higher price and low standard in China compared those selling in other countries which has two air cushions and has much lower prices, (Zheng, 2012). The Nike Zoom Hyperdunk does not meet the quality set by the government and thus they need recall all the sneakers and offered refund. Besides that, Consumer Products Safety Commission (CPSC) warning consumers stop using Nike football helmet and returned to Nike. The Helmet Chin Straps plastic cups can breaks and caused exposing the player to facial or head injuries (Villanueva, 2007). It is a big concern that Nike shares is declined 1.1% in China and in future the company expect the orders will down to 6%, (Chang, 2009). Furthermore, revenue earn by Nike in China is dropping due to excess inventory, high discounting and slowing in demand. Manager in China does not keep sufficient inventory record because they unable to relay the information to order materials from other country. They do not know what materials need to be imported and when in advanced and cause the production cannot run in schedule. As a result, there have excess inventory in Long March Factory in Guangzhou. The employees who are responsible for checking materials does not know what are the materials needed to be order in following month production schedule and they did not frequently coordinate the records with the planners, (Nike in China, n.d). The planners order the materials does not base on the consumer demand but instead base on guessing method, and they seldom check what the materials left are in storage. As a result, Nike needs to discount the prices in order to reduce the excess inventory, (Marcial, 2013). Sale of excess inventory at discounted prices could significantly impair the Nike brand image. Fail to examine accuracy demand of products could affect the revenues and net income earn by Nike. There is intense competition faced by Nike, either local brands such as Li Ning, Anta Sports, China Dongxiang and Peak Sports or international brand such as Adidas from U.S., Reebok, Asics, and New Balance. Even now, Nike is well positioned at the top in China; however there have multi brands still compete fiercely with Nike. Based on the report, Nike is known in the first place, with a 2009 market share of 10.2%; Li Ning at the following slot which is second place for the first time, with 10.0%; thus Adidas, in third place, with a 9.6% share (as cited in Smith, 2010). The sales lead that Nike and Adidas held over domestic competitors has vanished. From this report is showing that the results of these top three sportswear brand are close proximity with each other, therefore this showing that Nike still in dangerous condition although it is remain in the first position. Furthermore, in the end of 2011, Li Ning had 8,255 stores while Nike had 7,500 outlets in China (as cited in Ranasin ghe, 2012). As a result, Nike not only needs to face this strong local competitor, Li Ning, but also need to do the preparation for facing other competitors in China. 3.0 Recommendation Nike is popular for its high-quality sport shoes and other apparels. It has gained the acceptance in consumers mind that Nike-made products are of high-quality. In order to maintain and gain its competitive advantage over its main competitors such as Adidas, Reebok and others, Nike has adopted the expansion strategy by outsourcing the production line to low-cost countries. China, Indonesia and Vietnam have become the primary manufacturing destination for Nike. The purpose for outsourcing the production line to China is to reduce the waste in terms of cost of hiring the labor, cost of shipment and many more. Cheaper labor and facility cost in China compared to the United States enabled Nike Corporation to enjoy the economies of scale. It eventually lowers the total production cost and Nike will be able to make more profit. It is recommended that Nike should continue to fully adopt the expansion strategy to other low-cost countries like China by outsourcing the manufacturing line. It c ould strengthen the leadership position of Nike Corporation in financial performance as Nike make more revenue and profit with low production cost. First, it is recommended for Nike Corporation to adopt innovation strategy to strengthen companys competitive advantage over the competitors. New design and innovation are very significant for Nike Corporation. One of the visions for Nike is designing for the future by unleashing the innovation. President and CEO of Nike, Mark Parker, said that Nike has set the target at improving the products through design. In the past, Nike has spent multi-million dollars on Research Development to design the athletic shoes which differentiate itself from other shoemaker companies. Nike has gained the recognition from the consumers for its uniqueness and sophisticated design. Nike China has contributed much to the innovation strategy as many advanced shoes design are made in China from the talented Chinese designers. Out of every three pairs of shoes, there is one of them is made in China. One of the innovative products came out from Nike was the Nike-Ipod sport kit with the collaboration with Ap ple Inc. It enhanced the runners experience by combining the sport and the music. It was viewed as a breakthrough for both sport and music industries. Second, Nike has excess inventory, high discounting and slowing in demand. To overcome this, China has several competitive advantages. There are few strategies which can enable exploiting competitive advantage through different goal-means combinations (Bartlett et al., 2008): Multinational strategy achieves most strategic goals by emphasizing national differences. The firms which have adopted this strategy tend to operate business based on local environment. They are flexible and responsive to local environment, but there is a lack of capability to learn globally within these firms owing to the fact that almost all national units operate independently. By using multinational strategy, Nike can achieve most strategic goals by emphasizing national differences. This is because Nike can adopt their strategy to operate business based on local environment. They can morph their strategy according to the local market, which is China. International companies like Nike apply all the approaches to create and exploit innovations. This can be their competitive advantages for the China as Asians culture tends to be more shy and conservative in innovative. The strategies discussed above respectively possess unique assumptions about how to build up global competitive advantage. Nike used the Price Leadership Strategy and Value based pricing. This is when a company sets its price based on the value the consumer places on the product. This is why customer willing to pay high prices regardless of the products actual value. Nike already had the strong brand recognition among the people in China. For example Liu Xiang, Liu is an Olympic Gold medalist and World Champion. His 2004 Olympic gold medal was the first in a mens track and field event for China. His athletic gear is sponsored by Nike. No doubt all China people will get to know about Nike. As the excess inventory of Nike in China, I would suggest that they can cooperate with other parties such as their suppliers, distributor and competitors. This can enhance the global competitive advantages in the increasingly complex global environment (Bartlett et al. 2008) This is called strategic alliances. This also can solves high discounting rate for Nike as their inventory level is stable, do not need to discount to reduce inventory. Based on appendix 1 (Regional Product Distribution of Suppliers), China has most worker which is 175,960. This can be their competitive advantage because the production rate of China is very high compare to other country. Third, facing immense competition and failing to rise above others is always going to be one of the greatest shortcomings that a company would face. Which in this case, Nike has to start standing out from its biggest competitors Li Ning and Adidas. At the current state, Nike only has a marginal lead over the two companies. We recommend Nike to be a standout in its industry. They are already making great products, but their competitors are also making great products. In order to rise up and above them, Nike should change the way they serve their customers, create a unique sales style, such as giving expert advice for customers in helping them to make their purchase decisions. They could also create an environment where they feel welcomed and at ease when they are in a Nike shop. A totally new feel towards selling sports ware and clothing. This can help differentiate Nike from its competitors and increase brand awareness. 4.0 Conclusion Nowadays, Nike has more than 7,000 retail stores in China and they plans to develop their distribution to second andÂÂ  third-tierÂÂ  cities.When Nike first entered the low cost country such as China, they gained many benefits. As we know that, China represents the largest sourcing country for Nike and also the most important sourcing market for Nike apparel and equipment. But, Nike has facing the problem of quality controls in China. For example, many low quality products had been recall and some products have been caused injury to consumers in China. Furthermore, revenue earn by Nike in China is dropping due to excess inventory, high discounting and slowing in demand. Thus, we recommend to this industry to adopt the multinational strategy which emphasizing national differences and being able to operate the business based on local environment. Besides that, Nike also faced with intense competition like Reebok and international brand such as Adidas. We recommend Nike to adopt the innovation strategy to strengthen companys competitive advantage over the competitors. New design and innovation are very significant for Nike Corporation to enhance their leadership position. For example, change the way they serve their customers, such as giving the potential customers expert advice and suggestion, so that customers will feel respect and make better purchase decision. In conclusion, we learned that the company should implement expansion strategy by outsourcing the production line to low-cost countries such as China, Indonesia and Vietnam which are the primary manufacturing targeted destination for others company. For Nike, the purpose for outsourcing the production line to China is to reduce the cost such as cost of hiring the labour, cost of shipment and so on. 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